Since 2001 The Internet Marketing Academy of Canada has provided online education and internet marketing training. Enroll online today to start yours.

Progress: 33% Completed
What is your current level of experience/knowledge with Internet Marketing?
None
I have some knowledge on the topic
I have tried some of the basic techniques
I'm proficient in certain areas of Internet Marketing
I'm a Pro
 
Progress: 66% done.
What is the overall goal you wish to achieve with Internet Marketing? Check all that apply.
I want to learn it for personal betterment.
I want to learn it so I don't have to hire somebody else to do it.
I want to increasing my revenue.
I want to improve our branding and awareness.
I want to take my business online.
I want to get a Marketing position or get promoted.
 
Progress: 99% Completed
Which Internet Marketing methods interest you the most? Check all that apply.
Internet Marketing
SEO
SEM/PPC
Email Marketing
Social Media Marketing
Analytics and Conversions
Affiliate Marketing
Lead Generation
Website/Blog Marketing
Article/Content Marketing
Offline Marketing
All of the above
 

All that you will need to succeed!

When it comes down to internet marketing and becoming visible on the web, two things that will help you out include your internet marketing education and the right internet marketing tools.

Throughout the web, you can find thousands of internet tools that will ease your existence online and help you succeed. However, understanding how to use these tools, and what to use them for is the tough part.

Internet Marketers use these web based tools and software’s for various aspects of internet marketing in order to simplify every day marketing tasks.

  • Keyword and Niche Research
  • Competition and Market Analysis
  • Website and Business Analysis
  • Search Engine Rankings and Optimization Strategies
  • Pay Per Click Management
  • Website and Task Management
  • Website Statistics, Analytics and Tracking
  • Email Marketing and Conversion Measuring
  • And much more…

Simply said, these tools and many more not mentioned are designed by professionals such as you in order to create an easier existence online. The use of these tools can cut down production time when manually trying to figure out your tasks, when a computer program can do in just a few minutes.

A number of the most popular Internet Marketing Tools are listed below (some are paid and some free):

Userfly: Userfly provides instantaneous web user studies by recording user visits and letting you play them back to see every mouse movement, click, and form interactio

Clicktale: ClickTale focuses on visitor interactions inside web pages, recording everything from mouse moves and clicks to actual keystrokes. This gives a much more thorough, in-depth view into what your visitors are focusing on and interacting with inside the pages themselves.

CrazyEgg: Crazy Egg lets you visualize every click your visitors make. Discover exactly how visitors are using your website – then optimize it to increase your conversion rate.

Unbounce: Unbounce is a self-serve hosted service that provides marketers doing paid search, banner ads, email or social media marketing, the easiest way to create, publish & test promotion specific landing pages without the need for IT or developers.

Visual Website Optimizer: Visual Website Optimizer is an easy to use A/B testing tool featuring point-and-click test designer and WYSIWYG editor for creating variations. It also dramatically shortens time to go live with your A/B tests because of the innovative “tag-less” integration.

Google Website Optimizer: Website Optimizer shows alternative pages at random to your website visitors, then measures which versions lead to the conversions you want.

SeoMoz:  SEOmoz PRO combines campaign-based monitoring, actionable recommendations and premium access to the web’s largest SEO community.

Raven: Raven online software system helps customers quickly research, manage, monitor and report on SEO, email, social media and other internet marketing campaigns.

SpyFu: SpyFu allows you to enter in any domain and instantly see the Google AdWords keywords and ad copy which that site uses. You can also compare multiple websites and uncover hidden keyword opportunities

SEMRush: SEMRush is an online tool for Google organic and AdWords competitors keywords research.

Keyword Competitor: Keyword Competitor is a real-time keyword research and competitor monitoring tool. Real-time means that all the data collected from the Internet is on demand so that you know each keyword and SERPs and ad placement right now.

Compete: Monitor and benchmark traffic & engagement metrics on up to 1,000,000 different websites. Use competitive metrics to understand how your competitors are attracting and keeping customers online, and then improve your own on-site performance and marketing channel effectiveness.

MailChimp: MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use and track your results. It’s like your own personal publishing platform.

AWeber: AWeber’s email marketing tools like professional email signup forms & autoresponder services make it easy for you to build your email list and stay in touch with prospects.

Radian6: Radian6 gives you a complete platform to listen, measure and engage with your customers across the entire social web.

HootSuite: HootSuite Social Media Dashboard helps enterprises maximize the reach and efficiency of social media outreach and listening efforts.

TweetDeck: TweetDeck is your personal browser for staying in touch with what’s happening now, connecting you with your contacts across Twitter, Facebook, MySpace, LinkedIn and more.

Those are just a few. If you can think of some more useful tools among the thousands out-there let us know and we can add to the list.

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