Since 2001 The Internet Marketing Academy of Canada has provided online education and internet marketing training. Enroll online today to start yours.

Progress: 33% Completed
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Progress: 66% done.
What is the overall goal you wish to achieve with Internet Marketing? Check all that apply.
I want to learn it for personal betterment.
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I want to increasing my revenue.
I want to improve our branding and awareness.
I want to take my business online.
I want to get a Marketing position or get promoted.
 
Progress: 99% Completed
Which Internet Marketing methods interest you the most? Check all that apply.
Internet Marketing
SEO
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Analytics and Conversions
Affiliate Marketing
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Importance of Local Internet Marketing

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If your business is the type of business that attracts visitors to your physical location for a product or service, or if you have a business website that targets local traffic from your city or area, local internet marketing is right for you. In-fact, a local internet marketing campaign might be your best option to attract the right audience.

Businesses such as restaurants, dance studios, realtors, accountants and car repair shops depend on local internet marketing to get ranked at the top in order to keep customers flowing though the front door.

Local marketing helps your business website increase your ranking for results where your business is located.

Lets take “Joe’s Car Repair Shop” in Toronto, Ontario as an example.

If the owner of this car repair shop wanted to attract targeted customers to his shop he wouldn’t use keywords such as “cars”, “repair”, “shop” or “mechanic” if he wanted to attract targeted visitors to his location. Instead what they would market their business with would be keywords such as “Toronto car repair”, “repair shop in Toronto” or “automotive repair shops in Toronto”. With these keywords, you are targeting locally and attracting local traffic to your physical location, as you don’t want somebody in Vancouver searching car repair and finding your business location in Toronto.

Local Marketing is important as it allows a business owner to target specific areas of where the business can be conducted. When developing a local marketing campaign, you often time go to website such as Google Places, Yelp and YellowPages to set up your profiles to and to get additional help ranking in search engines. These specific sites help your business out by promoting you within their search engines by adding a map, a listing of your business and often times videos, reviews and other useful information to the user searching.

Most people don’t understand what local internet marketing really is and find it difficult to reap the rewards.

The 3 main local online marketing benefits are: (1) Low cost, (2) Simpler to market and (3)Target market that quickly converts.

We previously covered one of the rewards, targeted visitors that will convert; another one is low cost. The reason why local marketing has a lower cost is that it is less complicated to market.

The part about being easier to market really should be obvious, you will find less queries and much less competition for a key word that says “Toronto Car Shop Repair” compared to “Car Repair”. The difference would be in thousands at least.

Since it does cost less, you’ll get the targeted visitors that convert.

These advantages are so great that they shouldn’t be ignored if you’ve a local company that you wish to market. This really is one of the greatest methods to quickly improve your organic web traffic, and not just any traffic, but targeted website traffic.

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Coping with impacts of marketing online

Nothing can be as uplifting as recovering from the shocks of a predicament. In this regard, getting well after a long stint in devastating marketing online results can only be appreciated more than anything else.
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Understanding Internet Marketing

The concept of internet marketing has greatly developed over the passage of time. Previously, internet marketing was not regarded as much of an important activity, mainly because the internet was not as well developed. However,
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How to go about with internet marketing

The way of marketing using the Internet is another excited way, but several problems found can be destroyed through a use of systematic approach. The process to achieve success in Internet marketing is mentioned below:
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Online marketing principles at your finger tips

To be an accomplished marketing online guru, there are a couple of prerequisites you need to surround yourself with- only if you want to stay on top of your game. The following tips can be
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Getting Wealthier through Online Marketing

Actual money production online is a very practical chance for people like you and me. There are huge opportunities all the way through Internet marketing to boost your profits and truly build a very excellent
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Getting the best out of online marketing from home

Taking a web-based showcasing home course when you are completely conscious of the most exceptionally viable promoting systems and devices on the net will make every last trace of the distinction. There is doubtlessly that
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Common internet marketing mistakes that you should avoid

It appears to be come that every time that you look around nowadays you’ll recognize somebody who’s included in on the net business. Then again undoubtedly, anybody can benefit within the web based world, furnishing
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How to gain trust in online marketing

Regarding a year back, I was awed by the proposition of one created virtual world advertiser who styled himself as an internet searching tool optimization master and was offering a coaching project on web space
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Growth of internet marketing

Being a business owner the knowledge that promoting your business is a key to success.  Marketing your business with a successful marketing strategy is the best way to entice growth within your company.  No matter
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Internet Marketing Challenges

It is quite ironic that the mode used to iron out a problem is itself problematic. Well, this is what can be said of the challenges involved in marketing online however, so as not to
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