Since 2001 The Internet Marketing Academy of Canada has provided online education and internet marketing training. Enroll online today to start yours.

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Progress: 66% done.
What is the overall goal you wish to achieve with Internet Marketing? Check all that apply.
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I want to increasing my revenue.
I want to improve our branding and awareness.
I want to take my business online.
I want to get a Marketing position or get promoted.
 
Progress: 99% Completed
Which Internet Marketing methods interest you the most? Check all that apply.
Internet Marketing
SEO
SEM/PPC
Email Marketing
Social Media Marketing
Analytics and Conversions
Affiliate Marketing
Lead Generation
Website/Blog Marketing
Article/Content Marketing
Offline Marketing
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Importance of Internet marketing to students

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Today’s marketing can only be spelled through two distinct words: internet and young. As much as internet marketing targets all forms of age groups, the younger generation predominantly reigns in numbers and thereby leaving no option for internet marketing firms but to design strategies suiting their needs. College students belong to this category of the generation ‘Y’ and they are sought after by top guns in internet marketing since they provide a very robust market for content and products sold online. Nonetheless, if at all you are eyeing this generation, the following are tips to get them toppling over your site.

It is estimated that a significant percentage of college students link their social networking sites to their mobile apps. With this in mind, that ‘‘bingo!’’  Sound should click in your brain as a budding internet marketer as you can always come up with sites that not only link to social networking sites but also the popular social mobile apps used by college students. This will curve a niche for you in that the targeted consumer market will embrace your content or product for the simple reason of you availing them.

Having a creative mind is another factor and a recipe for success in this tricky world of internet marketing targeting the college students. If anything, trends spell out the creativity level employed. If the current trends demand cutting edge graphical designs then deliver content through high resolution graphical user interface, if it demands simplicity then reciprocate by offering simpler interfaces for your content. With such practices you are bound to get an edge over the market’s tastes and trends, which eventually will steer you to the pinnacle of internet marketing.

Basically it is almost an unwritten rule for every college student not to delve in details and so, developing short and concise descriptions for your content or products can be of great help to both of you. You may not want a bad remark thrown at your content or product just because the crux of the matter was somewhere in between the ninth and tenth column. So, always providing a short introduction or basically just communicating plainly direct can save you any uncalled for losses in terms of disapproval by college students.

Diversifying is an appreciated attribute in this quest and it may even be more appreciated by the targeted consumers if employed by the concerned internet marketing firm. It may be viewed in terms of reaching out to all forms of techniques that pass for modern ones that are widely known by prospective consumers. Taking an example of social sites, it may be considered discriminative to over-rely on one platform, facebook, and disregarding others such as twitter or linked-in. so, diversity plays a major role in reaching out to college students as a prospective consumer market.

In a nut shell, without carrying out an initial study on the market trends, interests and probably policies favoring their choices, then one may not realize the potential of internet marketing as the secret always lies with the masses.

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What is CPC?

CPC – PPC – Search Advertising Sure, everyone who is involved in Internet Marketing drops these acronyms from time to time making theme sound incredibly intelligent right? But what exactly is cpc? What does it
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Common internet marketing mistakes that you should avoid

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Marketing online- 21st century’s answer to distress

There are just many gifts this century has bestowed upon the current human life. For starters, marketing online should be one of them as it is a very unique concept that has flourished more in
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Building concepts for marketing online

Lots of emphasis has been spewed over marketing online techniques but none whatsoever has made known how to get those techniques working for you. This piece aims at demystifying some of the concepts as well
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Internet Marketing Challenges

It is quite ironic that the mode used to iron out a problem is itself problematic. Well, this is what can be said of the challenges involved in marketing online however, so as not to
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How to expand your reach online

Marketing a website is a long and difficult process, and depending on the niche in which the website is set, the process might vary considerably. There are a number of different approaches that people take
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Basic information regarding online marketing

Back then internet are not useful as today’s generation, we just use the internet when we want to chat to our relatives, which are out of the country, also we just use the internet whenever
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Importance of Local Internet Marketing

If your business is the type of business that attracts visitors to your physical location for a product or service, or if you have a business website that targets local traffic from your city or
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Become your own internet marketing professional

The function of online world advertising pro is to drive movement to an online content and to support with the upgrade of transformation rates-changing over site guests to purchasers. Some people are great at driving
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Internet marketing for serious business

You would get the most traffic from your articles, an avalanche of traffic for that matter, by simply following these procedures: 1. If you are going to submit an article, you have to submit it
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